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Creator campaigns · 2024

Epomaker keyboards, heard and seen by gamers

Three creators. Three formats. Keyboards you can almost hear through the screen.

Creator videos
3
Creators
3
Keyboard models
3
Year
2024

The challenge

A mechanical keyboard is a considered purchase. Gamers want to hear the switches, see the lighting and trust the person recommending it before they buy.

What we did

We cast three gaming creators with different audiences and formats: Dante Hindustani and Musical Gamerz with fast YouTube Shorts, and BlazeMG with a longer video for viewers researching a purchase.

Each creator featured the keyboards in their own setup and style — the sound test, the lighting, the feel in real gameplay.

The result

Three creator videos featuring the Magcore 87, G84 and QK81 went live on YouTube, where they stay discoverable through search long after launch week.

Deliverables

The videos

YouTube videos play right here; Instagram Reels open on Instagram.
Next case studyTSG DakshThe editing & growth team behind India’s gaming creators

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